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Two merged
Adams banks will start to act as one beginning next month
By Tony Dobrowolski, New England Newpapers
Thursday January 19, 2012
ADAMS -- Adams Community Bank, the new entity
formed last year when two of Berkshire County's oldest community
banks merged, will officially begin operation Monday, Feb. 27, bank
officials said Wednesday.
The merger of the Adams Co-Operative Bank and
the South Adams Savings Bank received final regulatory approval in
December, three months after the plan had first been announced.
The two banks, both founded in the 19th
century, cease to exist on Saturday, Feb. 25. The merged bank will
re-open under its new name two days later.
Joseph F. Truskowski, the president and CEO of
Adams Co-Operative Bank, said the changeover date was suggested by
the computer company that provides services to both financial
institutions.
"It should be seamless for our customers,"
Truskowski said. "A survey will go out to customers very shortly
that should answer all the questions."
In preparation for the opening of the new
financial institution, officials have released a new logo that
includes two of the three colors that were visible on each bank's
separate trademarks. Billboards announcing the new logo went up in
Berkshire County last week
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The new logo contains the words Adams Community
Bank inscribed in crimson red and navy blue against a plain gray
background.
Truskowski said the banks devised the new logo
with help from The Prism Partnership, which has a regional office in
Lenox, and in October helped the bank choose its new name. It took
about four to six weeks to settle on the final logo's design, he
said.
"We wanted something simple," Truskowski said.
"We looked at a lot of different concepts, but we all gravitated to
this immediately when we saw it."
"Our team was drawn to the simplicity of the
concept," said Charles P. O'Brien, the president and CEO of South
Adams Savings Bank, in a written statement.
The Adams Community Bank will be founded under
a Massachusetts Savings Bank charter, and contain $393 million in
assets. It will be headquartered in Adams, and maintain full service
offices in Adams, Cheshire, Lanesborough, Lee, Williamstown and
North Adams. Truskowski will be the new bank's president and
O'Brien will serve as its CEO.
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